The Golden State Valkyries have announced La Crema as the team’s official wine partner for its inaugural WNBA season.
La Crema, a family-owned winery, will pour at Chase Center and Thrive City all season long. The collaboration supports both brands’ shared goal: championing women’s sports and building community.
“Partnering with an iconic winery like La Crema, practically in our backyard, connects us to the rich cultural fabric that makes Northern California so special,” said Golden State Valkyries President Jess Smith. “As a women-led organization, we are deeply committed to elevating the voices of women and fostering inclusivity. La Crema’s commitment to this league and region helps us enhance that support on and off the hardwood. As we establish the Valkyries’ own legacy and identity here, we’re proud to align with an institution that has been perfecting their craft for decades, helping to create a truly authentic Bay Area experience for our fans.”
The partnership will include special tastings and fan events, with La Crema featured prominently across in-arena signage and digital channels.
“Our support extends beyond the game, aiming to enrich the fan experience and amplify the spirit of progress within our communities, including the Bay Area, where we are proud to be a part of the fabric of this vibrant region,” added Smith.
La Crema will also team up with Playa Society on a limited-edition line of Valkyries merchandise launching during the season.
“This partnership reflects our shared values—community, empowerment and innovation—in addition to creating exceptional experiences for fans,” said Hailey Jackson Hartford Murray, Co-Proprietor of La Crema. “We’re proud to support the Valkyries’ inaugural season and be part of this historic moment for the WNBA.”
About the Golden State Valkyries
The Golden State Valkyries, the WNBA affiliate of the seven-time NBA Champion Golden State Warriors, were announced as the 13th WNBA franchise on October 5, 2023. Originating from Norse mythology, Valkyries are a host of warrior women who are fearless and unwavering – flying through air and sea alike. This brand is Golden State’s modern interpretation of Valkyries: strong, bold, and fierce. Tipping off during the 2025 WNBA season, the team is headquartered in Oakland and will play home games at Chase Center in San Francisco.
About La Crema
The brand’s original name, La Crema Viñera, means “best of the vine,” setting a standard for the winery since its inception in 1979. La Crema wines are produced from the world’s preeminent growing regions, resulting in an uncompromising level of quality that is always promised and delivered.
For more details on the 2025 Valkyries season, presented by Kaiser Permanente, visit valkyries.com.
Photos courtesy of La Crema